PuffCity

Logo, rebrand, and educational research website for PuffCity, a project conducted by principle investigator Christine LM Joseph, PhD, and developed by Henry Ford Hospital in collaboration with the University of Michigan.

Started in 2001, PuffCity is a mobile asthma program for teens that aims to help them better manage their asthma. It first began enrolling teens in Detroit public high schools; after the program's positive response, PuffCity expanded to emergency departments and outpatient clinics.

See an example of the project team’s website

Designed for teens in middle and high school, the site is mobile-friendly

A set of posters was created for schools and organizations interested in participating in the PuffCity program to hang in their establishments to pique teens’ interest